"The rated strength of a male body accounts for a full 70% of the variance in attractiveness,'' Dr Sell said. "The effect of height and weight on attractiveness may indicate that women are responding to cues of health or to the benefits that height and lean bodies have in protracted aggression, hunting and other aspects of fighting ability.". Language translation. Data normalization is the first step in preparing training data for machine learning algorithms. The power of machine learning is that it includes algorithms that further generate algorithms. Machines learn via computing power, algorithmic innovation, and data availability. They require data availability as in: clean data.